Today, Burberry unveils the new Burberry Goddess Eau de Parfum, a unique aromatic fragrance for women.
The launch is supported by a campaign featuring British-French actress and new ambassador for Burberry Beauty, Emma Mackey.
The campaign presents a story of self-discovery inspired by the collective strength and power of a pride of lionesses.
Embodying the spirit of the Burberry Goddess Eau de Parfum, Emma channels the strength of the pride, igniting the power within to discover her inner confidence and ascend the peak ahead of her.
‘…To me, lionesses represent female unity and strength. They are confident and move together.
Much like them, we stand on the shoulders of the women who came before us and those who bolster us throughout our own lives.
To me, this image is a real source of empowerment.’
Emma Mackey
Available from August 1st, exclusively at Selfridges.
Burberry Goddess 100ml RRP: £126
