Tesco customers in Hammersmith have the opportunity to give new toys to local children in need this Christmas.
From today until the 15th of December, Tesco’s Hammersmith Superstore is holding a collection for new and unwrapped toys for the Salvation Army who will then distribute the toys to local children. Salvation Army Christmas Present Appeal collects new, unwrapped toys and gifts for children in hardship, helping families struggling with poverty provide Christmas joy, with donations supporting infants to teens ensuring kids get presents when parents can’t afford them.
Store Manager, Piratheepan Vivekananthan, said: “This ensures that’s gifts reach vulnerable families in need during the festive season. Salvation Army’s Christmas Present Appeal already has over 200 referrals.
“This will ensure Tesco contribute to the joy and support to families where some children may not receive a gift – making them an excellent and meaningful choice for our toy donation.”
Claire De Silva, Head of Communities at Tesco, said: “Our stores are committed to supporting local children and their communities year-round, and thanks to the generosity of our customers and colleagues, the annual toy donation campaign is a wonderful way to make a difference at Christmas.
“It’s great to see Tesco Hammersmith Superstore partnering with Salvation Army this year to ensure that every child experiences the magic of Christmas.”
Over 800 large Tesco stores across the UK will have a dedicated toy donation point where customers can donate new, unwrapped toys purchased in store. Last Christmas Tesco customers donated a total of 125,000 toys, with the retailer looking to beat that number this year.







