It’s Xmas after all Pepsi MAX to open FREE Snowball Fight experience this December

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This December, Pepsi MAX is set to bring a refreshing twist to the workday with its unique Christmas pop-up.

Opening its doors from Monday 9th – Thursday 12th December, the Pepsi MAX Of-Fizz Snowball Fight will give fans the opportunity to escape the daily grind and immerse themselves in an exhilarating snowball fight experience like no other.

Inspired by the brand’s Christmas ad campaign, the Pepsi MAX Of-Fizz Snowball Fight offers visitors the chance to embrace a tools-down mentality this December and prioritise festive enjoyment, because “work can wait, it’s Xmas after all”.

After signing in and suiting up, those lucky enough to nab a ticket to London’s only indoor snowball fight will step into the snow-filled gamified experience, where they will take part in a series of games and challenges in teams, including:

· The Shuffle Boardroom – a board meeting with a twist. Players will step inside the ‘Shuffle Boardroom’ to for a game of shuffleboard with an icy, snowy twist
· The Snowstorm Cupboard – players will then enter the ‘Stationary Cupboard’ with a difference. As players enter, it will transform into a snowstorm where they will have to battle the elements to collect their stationary supplies. Grab the winning ticket and they can bag themselves some of free Pepsi MAX Xmas swag
· The Office Snowdown – participants will step into an office filled with desks and monitors. Those dreaded email notifications and barrage of ‘teams’ calls will be appearing and teams will need to silence them as quickly as possible (whilst maybe having a snowball fight in between!)

This unique twist on the traditional office setting will allow participants to fully embrace a “work can wait” attitude, whilst unleashing their inner child – a fun and unexpected snowy escape from the busy working day as people begin to push the day-to-day tasks to January while they prioritise enjoyment instead.

The Pepsi MAX Of-Fizz Snowball Fight really is set to be the gift that keeps on fizzin’ as guests will also have the chance to relax and recharge in the chill-out area after the snowball fight, where they’ll sample seasonal Pepsi MAX inspired cocktails, grab exclusive merch giveaways and capture keepsake content in the slow-mo photo booth.

Steven Hind, Senior Marketing Director, Beverages UK & Western Europe at Pepsi MAX said: “Our Of-Fizz Snowball Fight is set to be the perfect antidote to the hustle and bustle of working life, reminding everyone that it’s okay to take a break and enjoy life’s festive pleasures.

“Much like our Christmas ad, the Pepsi MAX Of-Fizz Snowball Fight pop-up fully endorses a tools-down mentality. So, we urge fans to come and join us to escape from their busy working schedules, because everything else can wait, it’s Xmas after all!”

Tickets for the experience will be available to book from Thursday 21st November on DesignMyNight. Early reservations are encouraged to secure a space at the limited-time pop-up experience. A limited number of walk-in slots will be available for each session, on a first come, first served basis.

To find out more information about the Pepsi MAX Of-Fizz Snowball Fight, or to book a slot visit: this link.

Pepsi Of-Fizz Snowball Fight
Dates: Monday 9th – Thursday 12th December
Timings: bookable slots are available every 30minutes from 12 noon until close at 21:00 each day. The experience will last between 75 mins – 85 mins
Price: FREE
Address: Pepsi MAX Of-Fizz Snowball Fight, 59 Greek Street, W1D 3DZ
Nearest Tubes: Oxford Street, Leicester Square or Piccadilly Circus