LinkClick Takes Over East London’s Brick lane with Vibrant Murals, Marking a New Era for Chinese Animation’s Global Ascent

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Amidst the bustling streets of East London, where creativity flows as freely as the Thames, a striking burst of color has been capturing the attention of passersby. Tourists and locals alike have been stopping in their tracks, eager to snap photos with an eye-catching mural that has quickly become a hotspot. The graffiti features Lucas (Lu Guang) and Charles (Cheng Xiaoshi), the beloved protagonists of LinkClick, a groundbreaking Chinese anime series. Originally aired on Bilibili, a cultural hub for young audiences in China, LinkClick has gained widespread recognition for its innovative storytelling and unique artistic style, solidifying its place as a standout in the world of animation.

LinkClick: Bridon Chapter, the extra chapter‌ to the popular anime series LinkClick unfolds a brand-new storyline. To save the deceased Charles, Lucas retraces the trajectory of fate, returning to the beginning and opening a new chapter. However, a mysterious emerges in the Time Photo Studio, containing clues that point to Charles’ parents. To uncover the truth, a nervous Lucas, and Charles head to Bridon. In this unfamiliar city, they encounter a seemingly friendly supermodel Xia Fei, the eccentric leader of the Chinatown, Vein, and the enigmatic Liu Xiao. Each harbors their own motives, adding layers of intrigue to the protagonists’journey. Can Lucas break through the predestined dead end?

The graffiti appearing on the streets of London echoes the intricate storyline of the anime series, using bold and vibrant colors to convey the complex narrative and rich emotional depth of its characters. Lucas, rational and calm, and Charles,  mischievous yet kind-hearted, leap off the walls with dazzling colors that seem to break through the boundaries of dimensions, which hint at the mysteries waiting the duo as they travel through time and space, uncover secrets, and forge a friendship that transcends time and space. Every brushstroke, every carefully chosen hue, breathes life into these characters, inviting the audience to step into their world, and embark on their own journey. In the midst of winter, the graffiti injects a burst of vitality into the Bridon, turning the streets into a dynamic.

As of now, the LinkClick series has been translated into 15 subtitle languages and released globally with 7 foreign language dubs. It has been aired on 4 major Japanese TV stations and is available on 28 major overseas online video platforms such as Crunchyroll, Funimation, and Netflix. The total play count has exceeded 4 million, and over 397,000 people have rated it. On MyAnimeList, the world’s most active online anime community and database, the series has received a high score of 8.73 and ranked 18th, making it one of the most popular Chinese original works overseas. Currently, LinkClick: Bridon Chapter has also made its way to the Top 4 of the current popular anime.

During the days when the vibrant images of Lucas and Charles appeared on the streets of London, many fans of the anime series flocked to the site. Among the crowd were also many art enthusiasts, drawn by curiosity and appreciation for Chinese animation. As the sunset cast its glow over the graffiti park in East London, the lively graffiti of LinkClick: Bridon Chapter stands as a symbol of boundless potential of Chinese animation. It showcases the ability to transcend cultural and language barriers, captivating and inspiring audiences from all over the world. With every new visitor stopping to admire the graffiti, the mysteries of LinkClick: Bridon Chapter seem to unfold just a little more. At the same time, the journey toward the internationalization of Chinese animation continues to advance.