London – Piper-Heidsieck introduces its newest pop-up for the spring season: a glamorous Champagne screening experience in Covent Garden, running from the 30th of March to the 13th of April.
Running in partnership with Courtyard Wine Cellars, Piper-Heidsieck’s Champagne Spring Screening will feature an entertaining programme of sporting events, films and award ceremonies. This includes the UK Oxford & Cambridge Boat Race, The Olivier Awards, golf and a selection of popular films, with the experience open from 11am to 9pm daily.
Serving its finest cuvées at an on-site Champagne bar, guests will be able to sip Piper-Heidsieck’s Champagne cuvées while enjoying on-screen entertainment in London’s West End over the Easter period.
From the iconic Cuvée Brut to the Essentiel Blanc de Blancs Extra Brut, available by the glass or bottle, guests seeking a touch of springtime elegance can also indulge in Piper-Heidsieck’s Rosé Sauvage.
The launch reflects Piper-Heidsieck’s ongoing commitment to celebrating the arts and entertainment, with the Maison serving as the official sponsor of the upcoming Olivier Awards and the Australian Open.
John Henderson, Brand Manager, Piper-Heidsieck said: “The Champagne Spring Screening marks Piper-Heidsieck’s second pop-up in Covent Garden, following the success of the Winter Garden last year. We’re bringing a curated on-screen programme showcasing the UK’s finest cultural and sporting moments directly to Covent Garden, all while offering guests the chance to enjoy our signature cuvées in a truly iconic setting.”
The Piper-Heidsieck Champagne Spring Screening
Monday – Sunday 11:00am – 9:00pm
30th March – 13th April 2026
17B and 18B The Marketplace,
Covent Garden,
Greater London,
WC2E 8RB
