Qantas and Tim Tam have teamed up to bring a burst of Aussie sunshine, giving away more than 150,000 Tim Tam biscuits to London commuters – that’s roughly a quarter of the average number of UK tourists to Australia per year*. On Thursday 26 February, Qantas’ iconic cabin crew will surprise passers-by, handing out Tim Tam biscuits at some of the capital’s busiest landmarks, from Covent Garden to Oxford St, Liverpool St and Soho, offering an indulgent taste of Australia, no boarding pass required.
For those dreaming of swapping winter woollies for golden beaches and blue skies the giveaway is set to deliver a delicious mid-week pick-me-up. As Tim Tam’s popularity continues to soar in the UK**, the much-loved biscuit is now available in a range of decadent flavours, including Tim Tam Original, Extra Chocolaty, Dark, White, Chewy Caramel, and Original Gluten Free.
Francesca Reid, Global Marketing Manager – Tim Tam, said: “The growing popularity of Tim Tam in the UK shows how warmly Brits have embraced a taste of Australia. In bringing together Australia’s favourite chocolate biscuit, and the iconic flying kangaroo, we hope Londoners thoroughly enjoy this surprise and delight, whether they be exploring the city or making their way to work. What more could you wish for?”
Darsh Chapman, Qantas Regional General Manager UK, Europe and Africa, said: “Whether you’re dreaming of Sydney Harbour, the Great Barrier Reef, or Melbourne’s vibrant culture, there’s nothing like Australia. Thanks to our exceptional Qantas cabin crew, we’re delighted to be taking our trademark customer service from the skies to the streets of London for the day, sharing Australia’s most recognisable bikkie with thousands of tourists and commuters.”
This February 26, keep an eye out on your commute, and treat yourself to a tasty, free Tim Tam biscuit, savouring the indulgent layers, and imagining yourself soaking up the sun on Bondi Beach. With this delicious surprise and delight only being the start of what’s to come from Tim Tam and Qantas, make sure to follow Tim Tam on Instagram and Facebook.
