Shoreditch family business donations exceed £7,000 for charity

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Shoreditch-based marketing firm, PSE Offline Marketing, has raised over £7,000 as part of its ongoing support for the Cystic Fibrosis Trust, a charity working towards a brighter future for everyone with cystic fibrosis (CF), by funding cutting-edge research, driving up standards of care and supporting people with the condition and their loved ones every step of the way.

The family-run business has been supporting the charity since 2020, raising vital funds through a number of initiatives including prize draws, team mountain climbs and walking challenges to help aid its work to fund research, improve care and raise awareness to ensure everyone with cystic fibrosis can live without limits.

The PSE Offline Marketing team has already exceeded its annual goal and has recently upped the fundraising target to £10,000.

Phil Newton, Chairman, PSE Offline Marketing said: “This cause is one that’s extremely close to our hearts as one of our directors’ daughters is living with cystic fibrosis so we’re determined to raise as much as we can to help drive awareness and support for the charity.

“We truly admire the brilliant work that the Cystic Fibrosis Trust does to support families, which is why we’ve smashed our initial target and have decided to raise it and continue to support in any way that we can.

“We’d also like to say a massive thank-you to our customers who have been kind enough to donate some incredibly generous prizes for us to create two fantastic prize pools for the prize draw we’re currently running. As well as the team at PSE for getting 100% behind our fundraising efforts.”

A representative from Cystic Fibrosis Trust said: “We want every person with cystic fibrosis (CF) to live a long and full life, and as Cystic Fibrosis Trust receives no government funding, we can’t achieve this without the support of incredible fundraisers like PSE Offline Marketing.

“These crucial donations will fund research into treatments that tackle the underlying cause of cystic fibrosis, as well help further our understanding of how to treat harmful lung infections and other aspects of CF like cystic fibrosis related diabetes and gut issues. Thank you to everyone who has contributed to the amazing fundraising so far, we are truly very grateful.”

For more information about Cystic Fibrosis Trust visit, www.cysticfibrosis.org.uk