A team of colleagues from Craft Union Pub Company’s London area came together on Tuesday for the second ever Crafty Stomp – a cross-country walking challenge that brought pubs, people and communities together, raising over a huge £20,000 so far for charities
Pub is The Hub and Help for Heroes.
Building on the success of last year’s event for the Motor Neurone Disease Association, this year’s Crafty Stomp was bigger and better than ever, with the team walking a huge 10 miles around London.
Along the way, the group stopped at 5 Craft Union pubs to connect with local teams, take part in fun challenges such as sack races, bowling, and pool, and collect donations from generous locals – all while enjoying snacks and a well-earned glass of ice-cold
water.
Despite challenging conditions under the blazing sun, the group remained undeterred. Energised by the incredible support from Londoners, who donated generously and offered kind words, along with honks of encouragement from passing drivers, spirits stayed high
throughout the day.
Starting from Craft Union’s Pride of Pimlico pub at 10am and finishing at the Blue Anchor pub at 5pm, every single member of the team crossed the finishing line and had a pint and pizza to celebrate, while donations from members of the public continued to flood
in.
The team were supported and cheered on by Pub is the Hub and Help for Heroes volunteers who reminded them why fundraising events like this are so important and how many people it can help.
However, this was not just a great effort by the London team, it was a nationwide Craft Union effort. Around 150 people of all ages from teams from across the business simultaneously hit the streets, parks and pub stops in five regions, walking between 10 and
16.5 miles each, with all five teams completing their walks with flying colours and sore legs for their trouble.
Craft Union pub operators, support teams, suppliers, charity representatives from Pub is The Hub and Help for Heroes all set off on different routes across Newcastle, Chesterfield, Liverpool, London, and Swansea, filling the day with community spirit, pub pit
stops, and plenty of fun along the way.
Frazer Grimbleby, Managing Director of Craft Union, said: “Craft Union is all about bringing communities together, and there’s no better example of that than the Crafty Stomp. It’s been incredible to see so many of our teams come together across the country
– not only celebrating our 10th anniversary, but doing it in a way that helps others. From Newcastle to Swansea, we’ve seen passion, pride, and proper community spirit in every step and I’m really proud of everyone who got involved.”
Pub is The Hub Chief Executive, John Longden OBE, said: “Thanks so much to the whole Craft Union team and all the pubs that took part in this fundraising walk to support Pub is The Hub’s activities. It is wonderful to have your support.
“Pubs and Publicans are at the heart of so many communities across the country. These funds will help us support many more pubs and publicans to diversify in providing vital local services or activities which can also help to tackle the major societal issue
of loneliness in their local areas.”
The Crafty Stomp will now become a proud tradition in the Craft Union calendar – with plans already brewing for an even bigger 2026. You can donate to the monumental fundraising effort by clicking the link below.
https://www.gofundme.com/f/craft-union-is-supporting-help-for-heroes-pub-is-the-hub
