The coolest urban Neapolitan pizzeria to open in Fitzrovia

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Neapolitan pizza legends 081 Pizzeria are opening a second outlet in Fitzrovia this month, serving up its famous authentic airy and pillowy pizzas.

This Autumn, 081 Pizzeria is taking residency at The Smugglers Tavern, a classic gastro pub in the heart of Fitzrovia where it aims to bring its cool, urban and artistic approach to Napoli cuisine. Just a short journey from the West End, Neapolitan pizza lovers can flock to Fitzrovia to get their fix and discover a new age generation of Italian cuisine including innovative Napoli-style tapas dishes.

To celebrate the launch on Saturday 8th October, 081 Pizzeria will be serving the first 300 customers who sign up to its newsletter its iconic pizzas for just £1*. Specialising in authentic Neapolitan taste with a contemporary twist, 081 has fast become a favourite pizza spot in London since its launch during the Covid-19 pandemic in 2021.

The menu will feature up to 16 mouth watering pizzas, each made with fresh, seasonal ingredients imported straight from Italy, such as the Classic Margherita, Truffle Mushrooms, Diavola and Maradona, as well as its classic ‘081 Pizza’ (San Marzano Tomato, Buffalo Mozzarella, Parmesan, Basil and EVO Oil) and the ‘Napoli RMX’ (San Marzano Tomato), Burrata Cheese, Anchovies, Olives and Capers).

Signature pizzas include the Autumnal ‘Pumpkin’ pizza, ‘4 Cheese’, ‘Capricciosa’ (Tomato Sauce Base, Cooked Ham, Spicy Salame, Mushrooms, Olives, Artichokes, Parmesan, Basil & EVO Oil) and the ‘Pistachiosa’ (Pistachio Pesto Base, Fior Di Latte Mozzarella, Mortadella, Burrata and Pistachio Sprinkles).

Alongside the dreamy pizzas that start from just £9.50, 081 Pizzeria serves its own ‘Neapolitan tapas’ – a selection of small tasty snacking dishes inspired from Naples with new, innovative recipes and garnishes. Dishes include the ‘Frittatina’ – Deep Fried Italian MacNCheese with Minced Meat, ‘Arancina’ – Deep Fried Rice Ball filled with Bolognese, and more. Vegan options and desserts will also be available.

Founded by one of the guys behind Bravi Ragazzi, arguably South London’s best Neapolitan pizza restaurant, 081 Pizzeria is the brainchild of Andrea Asciuti, an Italian pizza connoisseur and chef with a fiery passion for pizza. Influenced by urban culture and hip hop music, Andrea is on a mission to challenge the perception of typical Italian Pizzerias in London with 081 Pizzeria’s bold, funky and youthful aesthetic.

Born and raised in Naples, 081 Pizzeria’s Founder Andrea Ascuiti spent years learning the art of Neapolitan pizza and has brought his unique cooking method to London, which involves fermenting the dough for at least 36 hours before using ‘the slap’ technique and cooking it in the leading, AVNP-approved (Associazione Vera Pizza Napoletana) electric oven at 450° for 90 seconds.

Book a table at 081 Pizzeria in Fitzrovia at www.081pizzeria.com or order Neapolitan pizza and tapas straight to your door via Deliveroo and UberEats. Opening hours are Monday – Saturday; 12pm-11pm.