On Friday 20th October, the lastminute.com London Eye will be illuminated in red to show support for Wear Red Day.
Organised by the charity Show Racism the Red Card, Wear Red Day is the UK’s greatest celebration of the anti-racism movement, helping to mark and fight for a world where lives are no longer impacted by racism.
From sunset on Friday 20th October, London’s skyline will glow red as the iconic attraction, lastminute.com London Eye joins over 600,000 people in the fight against racism and discrimination in schools, workplaces and across society.
Imran Tauqir, General Manager of the lastminute.com London Eye, said: “London’s greatest strength lies in its diverse multicultural society, as an iconic London attraction it is important for us to mark our support at the lastminute.com London Eye for Show Racism the Red Card on Wear Red Day. Alongside others in the London landscape and across the country, we hope that lighting up red helps to symbolise and continue to challenge racism within communities, organisations and in sport.”
Chris Duffy, Fundraiser and Communications Coordinator at Show Racism the Red Card, said:” “We are honoured to have the international icon of the London Eye on board. This dramatic show of unity pushes our campaign straight into the public eye, giving us a reach and influence that we could never hope to achieve alone.”
To donate visit https://www.justgiving.com/theredcard
