Over the last few years, most industries across the world have been experiencing a major shift in their business operations from the traditional to the digital world. The COVID-19 pandemic helped the new technology push advancing the use of new solutions in many sectors of human life as the working, entertainment, learning, and communication processes, among others, shifted to the online environment. So, areas such as distance learning, IT services, web-based gambling, and teleconferences have developed. Now let’s take a closer look at some of these emerging industries and what made them so popular in recent years.
1. Online Learning: The Education Revolution: Restructuring for Innovation, and Access in the Developing Nations
Technology adoption in the process of learning has become apparent especially in the learning sector where the use of online learning has grown exponentially especially in the recent past. Due to the COVID-19 outbreak, many traditional educational organizations had to shut down or go partially online for a certain period of time, so millions of learners and workers resorted to using online platforms for further studies. Sites such as Coursera, Udemy, and LinkedIn Learning gathered much popularity as they are providing courses starting from IT to marketing and from coding to personal growth.
Key factors driving the growth of online learning include: Keyfactors driving the growth of online learning include:
Accessibility: Due to advancement in technology everyone can get access to educational materials from any location, thus an improvement to education.
Affordability: Most of the courses are cheaper than other traditional systems and have flexibility in the learning system.
Skill Development: With the nature of industries changing, people require to change their skills set and online university courses provide that opportunity.
Another area of organizational development has also been the electronic training where the organization has adopted e-learning to train their employees more effectively. These include coding boot camps, digital marketing certification programs, and business management among others; hence online education is a major business.
2. Digital Services: for SEM, website content writing and many other tasks.
Due to social distance and online presence of businesses across the world today, most organizations are using digital services such as SEO, content marketing, and SMM. Many companies have come to understand that it is significant to have a ground on the internet to attract customers in branding.
SEO Services:
SEO is among the most significant services that any company that needs their website to rank high on the search engine results requires. Due to the huge amount of enterprises and enterprises millions worldwide, SEO specialists assist businesses in raising their online presence through better website setup, content management, and keywords. As a result, there has been a creation of agencies that deal with digital marketing services including SEO.
Content Creation:
Great content as we have noted is still the key foundation of any digital marketing. From corporate blogs and social media accounts, podcasts, and videos, businesses are going all out on content creation in their target markets. The need for professionals, such as content creators, copywriters and video makers, has recently risen significantly due to the need for engaging the customers.
Web Development and Design:
The need for unique, easy to navigate websites continues to increase across the globe creating a demand for web developers and designers. One of the major trends has been the growth of popularity of e-commerce sites, as they are much simpler for the customer. Based on the topics discussed, it can be concluded that web developers have a vital contribution in the provision of outstanding shopping experience.
3. Online Casinos and Review Sites: The New Wave of Entertainment Consumption
There has been a steady increase in the participation of players in online gambling in the recent past due to the advancement in the information technology whereby most players prefer playing games at the comfort of their homes. In recent years more and more people have been becoming fans of online casinos, which includes such games as poker, blackjack, slot, crash etc.
Key drivers of this growth include: Key drivers of this growth include:
Accessibility: Online casinos are done through a web browser hence players can participate in gambling at any time and any place whether through their laptop, mobile phones, and tablets.
Increased Regulation: Several countries, including Ireland, have either strengthened existing laws or brought new regulation to the particular kind of gambling that is online gambling, thus presenting more secure and legalized platforms.
Variety of Games: There is anything they offer from standard table games, through live dealer games, to crash games depending on the players’ predilection.
Concurrently with online casinos, the review sites appeared on the internet space. These provide comprehensive information and comparisons of the various online casinos available for players which include, best sites for playing, most legitimate and so on. The review platforms also make an affiliate revenue, meaning that they are viable businesses in this emerging market.
4. Virtual and Hybrid Conferences: This is what can also be referred to as the New Way of Networking.
Due to the pandemic restrictions, physical conferences and massive business meetings suffered the most but their online and blended counterparts have ensured that businesses and professionals keep on meeting and learning from each other. Virtual events have gained immense traction for several reasons:Virtual events have gained immense traction for several reasons:
Cost-Effectiveness: This means that attendees are able to make colossal savings on their traveling and accommodation expensesyet they get quality content.
Global Reach: Virtual events enthrall and attract a larger number of participants, they, therefore, help the companies to extend beyond physical regions.
Sustainability: Since delegates may attend the conference without physically moving around or using resources physically, virtual conferences are more environment friendly.
Interactivity: There are other levels of engagement that are employed in virtual conferences for example during the conference, participants can be engaged through questions and answers sessions, polls, and chat rooms among others.
Despite the return of the live events, the experience of conferences that attend partially online and partially in person are likely to continue the show as it is possible to attract more customers and organize meetings online.
5. Freelancing and Gig Economy: A New Wave in Employment
The growth of freelancing has been stimulated by the introduction of digital services. This is particularly owing to the increased adoption of outsourcing with more businesses hiring freelance professionals for content creation, digital marketing, SEO, and web development among other services. Websites such as Upwork, Fiverr and Freelancer have expanded significantly and provide professionals with an opportunity to work remotely.
Key factors driving freelancing include: Key factors driving freelancing include:
Flexibility: Self-employed people are capable of selectingprojects, time and clients that they wish to work with.
Remote Work: Flexibility has become the culture of the new generation, and freelancing has become more fulfilling to those people who prefer working on their own.
Diverse Opportunities: Some examples of freelancing jobs include design, programming, virtual assistance and writing among others.
6. E-commerce and Subscription-Based Models
E-commerce has gladly taken part in benefiting from the digital revolution with giant companies such as Amazon and Shopify being examples. Small businesses have also embraced the possibilities of the digital retail outlet with businesses selling products through platforms. Furthermore, generalization of the subscription has been widely adopted by people for their convenience as well as the generation of frequent and regular income for the companies.
Starting from the popular monthly subscription box to the software-as-a-service (SaaS) companies are implementing this model to improve customer satisfaction and loyalty.
The growth rates of these sectors are even higher and can be attributed to a greater process of digitization taking place in the business environments. Online classes, digital facilities, online betting, e-conferences, freelancing, etc have come to be the major sectors in the globalized world economy. Given that advancements in technology are slowly unfolding these industries are poised to expand even further and present fresh possibilities for organizations as well as individuals TU133 Online Professional Capstone Course.
