Netflix is bringing the ‘Shop’ from the Sidemen’s Outside to life in London for one day only, with £50,000 worth of prizes up for grabs.
Landing at Boxpark Shoreditch on Friday 25th September from 12-5 pm, the free experience will give fans and members of the public the chance to step inside the ‘Shop’, try their luck and face their very own STICK or TWIST decision.
A spin-off from the Sidemen’s hit reality series, Outside sees a new line-up of famous internet personalities and content creators leave the comforts of everyday life behind and enter the wilderness, competing in challenges and facing unpredictable twists as they battle for a share of a £1 million prize pot.
Now, Netflix is taking ‘The Shop’, an iconic part of the Outside experience, out of the show and into the heart of Shoreditch, with six prize categories to choose from and everything from the weird and wonderful, to seriously covetable prizes up for grabs.
Once inside, players will pick from one of six categories – Good As Gold, Has A Nice Ring To It, Bag Of Tricks, Good Times or Go On, and Surprise Me, before a concealed prize is randomly selected for them. Participants could win a prize worth up to £5k, or it might not be so lucky and they’ll leave with a wheelbarrow…there’s all sorts up for grabs.
But they won’t know what they’ve won just yet – instead, they’ll face a decision: STICK with the prize they’ve already won, or TWIST and give it up for another prize in the same category. Those who twist will then discover what they gave away first, before their new prize is revealed and they discover whether or not the gamble paid off – or left them wishing they’d stuck to their gut.
And with the prizes ranging from chocolate coins to a real gold bar, packs of sweets and a luxury gold ring, or even a bag of sweets and an electric bike, there could be a lot riding on that decision.
And there’ll be plenty happening beyond the prizes, with some mystery hosts dropping into ‘The Shop’ throughout the day, alongside surprise interactions and moments for fans as the experience unfolds.
Whether you’re feeling lucky, fancy testing your nerve, or just want to see the ‘Shop’ IRL in the middle of Shoreditch, head down and get involved – but the big question is: will you STICK or TWIST?
The experience is completely free; once at the front of the queue, visitors will press a button to find out whether they’ve been randomly selected to enter the ‘Shop’ and play, with participation subject to capacity and availability.
