Ariana Grande is bringing the world of Eternal Sunshine to London this summer, with an immersive merchandise experience opening on Carnaby Street ahead of the UK leg of her Eternal Sunshine tour.
Taking over 13–14 Carnaby Street from 15th-28th August, Brighter Days Are Here invites fans to step inside Ariana’s Eternal Sunshine universe, combining exclusive tour merchandise with immersive experiences inspired by the album’s visuals and storytelling.
Visitors will journey through a series of interactive spaces, including a waiting room inspired by the Brighter Days clinic, exclusive merchandise displays, memory playback installations featuring scenes from the music videos, and a host of exclusive photo opportunities throughout the experience.
Following successful pop-ups in Los Angeles and New York, the London opening marks the latest stop for the global experience, giving UK fans the chance to immerse themselves in Ariana’s world before seeing her live on tour.
Location: 13–14 Carnaby Street, London
Dates: 15th-28th August 2026
Opening times: Mon-Sat 12pm-8pm Sun 12pm-6pm
