The Football Association [The FA] and Barclays have today announced a landmark partnership, the biggest ever investment in UK women’s sport by a brand(1), with Barclays unveiled as the title sponsor of The FA Women’s Super League with effect from the 2019/20 season.
The multimillion-pound partnership – running until July 2022 – will see the top tier of women’s football renamed as the ‘Barclays FA Women’s Super League’ and the introduction of record levels of investment into the women’s game in England.
The new partnership includes The FA and Barclays working together to drive the growth of the women’s game at a grassroots level, with Barclays becoming the lead partner of the FA Girls’ Football School Partnerships, a nationwide scheme to help develop girls’ access to football at school.
The initiative will see a network of hubs delivering bespoke FA programmes for their local network of schools, which will engage, excite and encourage girls to make football a part of their life. Barclays will collaborate with The FA and The Youth Sport Trust to support the development and delivery of 100 Girls’ Football School Partnerships.
Kelly Simmons, The FA’s Director of Women’s Professional Game said: “We are delighted to announce our landmark partnership with Barclays and are looking forward to them joining us on a journey to transform the future of women’s football. Their record, multimillion-pound commitment will impact all levels of the game and will support our ambition to make the Barclays FA Women’s Super League the world’s most successful league, on and off the pitch.
“Of equal importance is the support this provides to The FA Girls’ Football School Partnerships, a cornerstone to our ambition to double participation within The FA’s Gameplan for Growth strategy and will see girls across the country given the opportunity to begin a relationship with football, which we hope will last a lifetime.”