BST Hyde Park: Anne-Marie on the hunt to find the UK’s next rising star to perform at the festival


London’s celebrated festival, American Express presents BST Hyde Park, returns this summer with another fantastic series of world-class
headliners featuring SZA, Kings of Leon, Morgan Wallen, Andrea Bocelli, Robbie Williams, Shania Twain, Stevie Nicks, Kylie and Stray Kids. Each show will feature a full day of music across three stages; The Great Oak Stage, The Rainbow Stage presented by British
Airways and The Birdcage Stage, presented by Volvic.

This year, Volvic is partnering with multi-platinum selling artist Anne-Marie to launch a nationwide competition to find and celebrate undiscovered music talent
in the UK. Volvic is proud to uncover unexpected delights, and for the first time, are making the unseen, seen in the music world.

As an official partner of BST Hyde Park this year, Volvic is on the hunt for one final artist to join the line-up of Volvic Emerging Artists set to perform
across the nine days of the festival. Known for supporting rising talent in the UK throughout her career, Anne-Marie is the perfect partner to lead Volvic’s search to complete the line-up of emerging artists on The Birdcage Stage, presented by Volvic.

Courtesy of Volvic and BST, winners will secure a coveted festival spot and unlock a once in a lifetime artist package designed to kickstart the rising stars
journey to fame. The package includes a recording studio session, a cash incentive and an unforgettable festival experience with the full artist treatment.

Hopeful applicants can submit their video entry tomorrow at
showcasing their talent to be in with a chance of winning. With the competition now live, applicants may enter until 14th
June at 23:59 BST. The full line-up of Volvic’s nine Emerging Artists will be announced on 24th
June 2024.

Gemma Morgan, Category Director Beverages at Danone, said:
“We’re ready to take this summer beyond your expectations, and Anne-Marie is by our side to make that happen! The global superstar is known for supporting artists in the industry, and she’s on hand to help us find the best new talent out there at one of the
UK’s most exciting festivals – BST Hyde Park.

Musicians, get your entry in for an incredible opportunity to be part of this world-renowned event. Music fans, come and join us at The Birdcage presented
by Volvic to see the stars of tomorrow, today. We can’t wait to sip some Touch of Fruit Sparkling with you soon!”

With the announcement of the competition, Anne-Marie said,
“Making it as an artist is hard, so I understand the impact this support can have on you when you’re starting out. I love hearing new
voices and talent so I couldn’t be more excited to begin the search with Volvic supporting the next generation of a music community that has made me so happy and given me so much. We’re looking for passion, promise and an unforgettable performance, so if you
think you’ve got what it takes, submit your entry now!”

This year, Volvic is an official partner of BST Hyde Park, giving festival goers a taste of summer with Touch of Fruit Sparkling available throughout the festival
in three delicious new flavours including Strawberry, Mango Passion, and Lemon & Lime, including in the Volvic VIP Hydeaway.