Global conscious consumer mobile app CoGo today announced it has closed a £300,000 investment round led by members of Conduit Connect and a series of angel investors and family offices.
The Conduit Connect is an investment platform that aims to grow the scale and impact of the most promising companies that are solving some of the most complex and challenging issues of our times, together with the support of The Conduit community.
The proceeds will fuel CoGo’s UK expansion efforts and enhance the features of its recently launched ethical living app, which connects consumers with businesses that share their social and environmental values.
Commenting on the funding round, Ben Gleisner, founder and CEO of CoGo: “A key objective for CoGo is to enable consumers to play a role in the future of their planet by giving them informed choices about which companies they should support based on issues they care most about. This investment will bring us closer to achieving our ambition to reach more people, by giving us the resources to expand across the UK and to enhance features to the app that will benefit both consumers and businesses. They include capabilities to harness the power of open banking data and integrating data from other sustainable and ethical business accreditations.”
Short for ‘Connecting Good’, CoGo made its UK debut in January as a pioneering mobile app that makes ethical and sustainable living easy. It has already attracted more than a hundred brands on its platform, including retailer the Co-op, and high street food chains Wahaca and Caravan. CoGo was also recently certified as a B Corporation – classifying the start-up as a business that is legally obliged to balance purpose and profit and consider the overall social and environmental impact of their decisions.
The recognition is a stamp of approval for the CoGo platform and its social impact objectives. It also gives the company access to a community of leaders that are united in their efforts to create sustainable businesses that are good for people and the planet.