Want to get yourself FREE subs for an entire year? Jersey Mike’s is celebrating the opening of its first ever UK restaurant on Monday 9th November with a seriously tasty giveaway, and Londoners will want to get in line.
To mark its highly anticipated arrival on British shores, the first THREE people in the queue at Jersey Mike’s new Argyll Street restaurant will each win FREE subs for a YEAR, while the next 50 people in line will receive a FREE regular sub to enjoy on opening day.
That’s right. A whole year of freshly made Jersey Mike’s subs could be yours, simply by being one of the first in the queue.
The giveaway marks a major milestone for one of America’s biggest sandwich brands, which has more than 3,400 restaurants across the US and Canada and is finally bringing its famous East Coast-style subs to London.
Opening at 1–4 Argyll Street, just off Oxford Street, on Monday 9th November, the restaurant will be the first of four Jersey Mike’s locations arriving in the capital before the end of the year.
And the sandwich takeover doesn’t stop there. Three further London restaurants are set to follow:
Baker Street: Mid-November 2026
New Oxford Street: Late November 2026, close to Tottenham Court Road
Cranbourn Street: December 2026, in the Covent Garden and Leicester Square area
Founded on the Jersey Shore in New Jersey in 1956, Jersey Mike’s has spent 70 years building a loyal following for its freshly prepared subs. What started as a single neighbourhood sandwich shop has grown into one of America’s best known sub brands and now, Londoners can finally find out what the fuss is about.
Forget a grab and go sandwich that’s been sitting on the shelf. Jersey Mike’s is all about subs made fresh in store, with meats and cheeses sliced to order and bread baked throughout the day. From hot, hearty favourites to cold classics, every sub is made to order, with the option to go “Mike’s Way” – topped with onions, lettuce, tomatoes, spices and its signature “The Juice”, an oil blend and red wine vinegar.
The UK launch is being led by Satnam Leihal, CEO of JM Submarines UK Ltd, the master franchisee of Jersey Mike’s in the UK and Ireland.
Peter Cancro, Founder of Jersey Mike’s Subs, said: “Bringing Jersey Mike’s to the UK is a special moment for me. From one neighbourhood sandwich shop on the Jersey Shore to more than 3,400 locations across North America, our story has always been about great food, genuine hospitality and the communities we serve.
I’m excited to be working alongside Satnam to bring that same spirit to the UK and Ireland. We share a belief in doing things the right way, building strong teams and creating something that lasts. London is our starting point, and together we see a tremendous opportunity to make Jersey Mike’s a brand people here come to know and love.”
With free subs up for grabs and four London restaurants on the way, the wait for Jersey Mike’s is almost over. See you in the queue on Monday 9th November!
