How to turn Covid-19 into an Opportunity with Ruben Owen


Ruben Owen is a 19 year old social media personality from the United Kingdom. Since COVID began, Ruben was able to find an opportunity amidst these struggling times.

Currently, Covid-19 is seen as an adversity for everyone. There is an evident effect in every single industry. Yet Ruben sees it as an opportunity. He shares some words of advice about how you can take advantage in these difficult times:

“I think most people really aren’t taking advantage of the spare time they have during this difficult time. From what I have seen, people are being lazy – watching too much television, playing too many video games or generally just not being productive. People need to start thinking more about the long-term, and to stop using COVID-19 as an excuse to be lazy. The spare time they have now could really pay off in the future. And that is exactly what I did when this whole pandemic emerged.”

“When the first lockdown hit here in the United Kingdom, I really thought about what I could start doing – so I discovered a new pastime. This was social media. I have done social media for a few years now but I discovered the TikTok app – and so my adventure began. I used all my spare time in lockdown to put my head down and start making content for the app, which in 2020 was the most downloaded app. At first I was a little hesitant thinking it may not work out as planned, but I gave it my best shot and I saw my numbers just going up and up each day. People were, and still are loving the content I was pushing out, it was all to do with trending and engaging content. I am now close enough to one million followers which is honestly crazy from making just 15 second videos. Not only that, but I was being recognized for my hard work by major brands and companies, some names being boohooman, Jameson Carter, Nestlé, MyHeritage, the list goes on.”

“What I am trying to say here is, if you have ever thought about trying out or learning something new, then now is the time to do just that. You have no excuse. It worked for me, why wouldn’t it work for you? Mindset, dedication and consistency is key. Apply this and the results should eventually show. I achieved so much just from the time I had because of COVID-19.”

This young social media mogul clearly has a plan of action and has thought things out, so what are his plans for the future?

“For the future I want to start producing YouTube content again, this time better than ever. I also want to drop my next single this year on major streaming platforms. I want to continue to develop in a positive way. The best is yet to come and there is no doubt to my name with the consistent growing buzz. I will continue putting up the big numbers.”

Connect with Ruben here –