Krispy Kreme® is officially declaring it the Season of Sweetness with the limited-time return of the Strawberry Gloss doughnut, in time for Valentine’s Day. The most requested discontinued favourite will be returning to shops nationwide from February 7th to February 14th, giving fans a reason to fall in love all over again.
In addition, all filled doughnuts will be turning heart-shaped themselves this Valentine’s Day – striking Cupid’s victims with their sweetness. What better way to fall in love one bite at a time? Designed to celebrate love in its every form, these are the perfect doughnuts to treat your galentine, your partner, and ultimately yourself!
The limited edition Valentine’s range from Krispy Kreme features:
Strawberry Gloss Doughnut
– from £3.19 – Original Glazed
™
doughnut dipped in a pink, strawberry flavoured, shimmery gloss.
Hugs and Hearts
– all the filled doughnuts in Krispy Kreme’s range will be converted into heart shapes throughout the campaign.
image.png
What’s more, to celebrate the return of the Strawberry Gloss, the Krispy Kreme shop in Westfield Stratford is turning into Cupid’s headquarters on Saturday February 7th. The shop will become a pink paradise for the day – think Legally Blonde meets the ultimate sweet treat.
The first 500 people in line on the day will be able to redeem a strawberry gloss doughnut, lip gloss and a limited-edition pink drink. Fans can Boss that Gloss with music, a Photo Booth and the opportunity to spin to win an extra doughnut or lip gloss with every purchase.
Guy Meakin, President of Krispy Kreme UK & IRE comments, “Krispy Kreme is celebrating the joy of love in every bite, because everyone deserves a little sweetness this Valentine’s Day. Strawberry Gloss is our most requested bring-back so we’re excited to see fans fall in love again with its sparkling indulgence. For what better way to celebrate the power of love in its every form than by sharing these doughlightful treats with those who sweeten our lives?”
Why not send a love letter in the form of a doughnut this Valentine’s Day? Krispy Kreme’s Strawberry Gloss doughnut is available for a limited time only in Krispy Kreme shops across the UK and Northern Ireland from February 7th to February 14th. Don’t miss out on your opportunity to Boss that Gloss this Valentine’s Day!
