Millie Bobby Brown unveiling her new figure at Madame Tussauds London


Millie Bobby Brown saw double on Monday night as she unveiled her first ever Madame Tussauds London figure, styled as the mystery-solving sleuth, Enola Holmes.
26 lucky fans, who won a competition to be the first to ‘meet’ the Enola Holmes figure, were left star struck on Monday night in Baker Street as Millie Bobby Brown arrived at the official unveiling of her first-ever figure.

Lucky competition winners, Maddie and Anna said, “It was such a surprise! She just came out, we didn’t expect it at all. It looked so great!”

Fellow fan, Sophie Holly Piper, surprised by Millie Bobby Brown on the night commented, “It’s absolutely amazing, just so lifelike. When we saw her there, standing alongside the figure, we didn’t know which one was which. Enola Holmes, when I first saw the movie it changed me somehow. The storylines are all about girl power, and inspires all women to fight for what they want to do.”
The new figure comes after the phenomenal success of Enola Holmes, the hit films from Netflix and Legendary Entertainment loved by a new generation of mystery fans, that follows Sherlock Holmes’ intelligent and fierce youngest sister on her own adventures in London. The Enola Holmes films were incredibly popular with audiences, most recently with Enola Holmes 2 topping Netflix’s Top 10 charts in 93 countries.

Like the character she plays, Gen Z actor Millie Bobby Brown is a powerhouse that continuously defies expectations. After landing her breakout role as Eleven in Netflix’s Stranger Things at the age of 12, she went on to become the youngest person ever to be appointed a UNICEF Goodwill Ambassador and make the prestigious TIME 100 list. Not to be content with her award-winning acting career, Millie added producer, author and founder of global beauty brand Florence by Mills to her bow.

Exhibiting courage and tenacity from her very young start in the public eye, Millie has been applauded for her openness with her fans, encouraging conversations around mental health and remaining true to yourself in the face of unrelenting scrutiny.
Millie Bobby Brown first started work with Madame Tussauds London in summer 2023 when she invited their artists to her Atlanta family home for her sitting. She spent the morning working through the figure’s pose and expression and posing for hundreds of precise measurements and reference notes to ensure Enola Holmes’ intrepid spirit is captured in the new figure.
Steve Blackburn, General Manager at Madame Tussauds London said: “Move over Sherlock – there’s a new Holmes in Baker Street! It’s been truly amazing to work with Millie Bobby Brown in bringing her much-loved character Enola Holmes to life. We can see a lot of similarities between Millie and Enola; both represent smart, confident, and rebellious women challenging and defying societal norms – and are role models for a new generation.
“It’s not lost on us that Baker Street, where our attraction is based, is known for its decades-long link to her famous brother Sherlock – but now it is Enola’s time! And, we can’t help but think Marie Tussaud, the powerhouse female founder of our now global attraction would have felt a strong affinity with Enola.

“The icing on the cake has been working with Millie to create this incredible fan surprise and we’re so pleased people love the figure!”

Fans of Millie Bobby Brown and the daring detective Enola Holmes can meet the new figure from Friday 19th July, when Madame Tussauds London’s new film and TV themed zone opens to guests. Enola’s figure will appear alongside Doctor Who, James Bond, E.T., and popular Bollywood stars like Katrina Kaif and Hrithik Roshan.