Whilst summer didn’t last as long as we Brits had hoped, there’s no need to wrap up in your winter coats just yet, as the locally world-famous caf The Breakfast Club has arrived to brighten up your autumn mornings with the arrival of their brand new 894 sq ft caf in Seven Dials, located within Shaftesbury Capital’s Covent Garden.
Set in London’s West End, Covent Garden is one of the city’s most vibrant, must-see destinations for anyone on the hunt for shopping, theatre, a solid selection of eateries, and buckets of culture, boasting the Royal Opera House, the Piazza and soon-to-be new Breakfast Club caf. With current locations in London, Brighton, Oxford and Chelmsford, and more recently in Gatwick Airport earlier this year, this will be the 15th opening across the country for the breakfast champions.
If you’ve ever been to their flagship Soho caf you’ll be familiar with the queues of loyal diners, awaiting the unmatched cosy feeling of walking into a Breakfast Club caf. Good food and drink for all, guests are greeted with a soundtrack of nostalgic melodies and arms wide open to welcome you in. Uplifting hospitality in everything they do, making ‘Today a Good Day’ for their guests, teams and communities.
The Breakfast Club welcomes best pals, couples, little ones, colleagues and even pups (in certain cafs). It doesn’t matter whether you’re in the mood for their classic Pancakes & Berries or you’re after a decadent brunch feast, with their All American Pancake Breakfast, the sunny yellow cafs have you covered and a brunch almost feels incomplete without a good drink so enjoy their selection of beverages, including Breakfast Club classics: BC Bloody Mary, Breakfast Mai Tai and Rise & Shine Mimosa, as well as pressed juices, smoothies, mugs of Yorkshire Tea, and coffees using the brand’s in-house coffee blend, Morning Glory. Not forgetting their menu has a wide variety of veggie and vegan dishes including vegan bacon from La Vie.
Jonathan Arana-Morton, CEO & Founder of The Breakfast Club, comments: “This will be such an exciting opening for us – The Breakfast Club has always called the West End home, and our new Covent Garden
location couldn’t be more perfect for our next adventure. What a fabulous place and community to call
our new home. We can’t wait to get going, doing what we do best, providing good food and drink with
our ‘today is going to be a good day’ hospitality and an arms wide open welcome.”
The Breakfast Club is set to launch its new location at 55 Neal Street in Covent Garden’s Seven Dials in November, with the date to be confirmed soon.
