Not many people build an estate olive oil brand, co-found healthcare ventures, chair a public intellectual forum, and serve on nonprofit boards simultaneously. For Celeste White, these are not separate pursuits. They are expressions of a single, coherent life philosophy grounded in faith, service, and the conviction that enterprise and community are inseparable.
Based in St. Helena, California, White is the CEO of Horse Rock Olive Oil, Founder and Chair of Lux Forum, and a longtime philanthropist and board leader whose influence extends across education, healthcare, agriculture, and youth development throughout Northern California.
Building a Life Around Purposeful Enterprise
Horse Rock Olive Oil is not a side project. As CEO, White oversees an estate-grown brand rooted in the Celeste White family’s Napa Valley ranch, a business where product quality and land stewardship operate as equal priorities. The olive oil bears the identity of a specific place and a specific set of values: that what the land produces, and how it is managed, reflects on the people who tend it.
The same principle animates her co-founding of Stitches Medical and WearTootles.com with her husband Dr. Robert White, two healthcare-focused ventures that brought entrepreneurial energy to patient experience and caregiving contexts. These companies reflect a pattern visible throughout her career: identifying where thoughtful design and compassionate purpose can address a genuine need, then building around that connection rather than around market opportunity alone.
Lux Forum: Building the Infrastructure for Public Intellectual Life
Lux Forum, which White founded and continues to chair, was built on the premise that intellectual and cultural life does not happen automatically. It requires deliberate organization. The forum connects scholars, writers, and cultural voices with local communities across Northern California, creating sustained dialogue rather than isolated events.
This work sits at an unusual intersection: part educational mission, part civic infrastructure, part cultural programming. As Founder, President, and Chair, Celeste White has shaped Lux Forum into an organization that reflects her belief in the value of ideas made accessible, not simplified, but genuinely shared.
A Philanthropist and Board Leader Across Multiple Sectors
The depth of White’s nonprofit engagement extends well beyond any single cause. Her trusteeship at Westmont College, where she earned her degree, represents a commitment to shaping the institution that shaped her. Board service is not honorary for White. It is substantive governance applied to organizations she has studied and invested in over years.
Faith, Youth, and Agricultural Futures
Board roles with The Salvation Army and Hospice reflect an engagement with human need at its most immediate, through organizations that address crisis, poverty, and the end of life with consistency and reach. The work of Celeste White with Ag 4 Youth introduces young people to agricultural education and careers, connecting the next generation to the land-based economy that defines much of Northern California’s identity and economic life.
Through the U.S. Pony Club, White works directly with young riders, developing not only equestrian skill but also discipline, responsibility, and care for living animals. It is the kind of mentorship that leaves a mark not easily measured.
The Philosophy Behind the Work
What unites a family olive oil business, a healthcare startup, a public intellectual forum, and a portfolio of nonprofit board roles is not diversification for its own sake. For Celeste White, these commitments share a common orientation: that meaningful work serves others, that business and charity are not opposites but partners, and that a community’s strength is built through deliberate and sustained investment by those with the capacity to give.
This philosophy reflects the values of faith and service that have characterized her public and private life in equal measure. The St. Helena ranch, where equestrian life, land management, and family life converge, is as much a statement of this philosophy as any board resolution or company launch.
Few leaders carry this breadth of engagement without losing coherence. White’s career holds together not because each role resembles the others, but because each one answers the same underlying question: where can effort and investment produce genuine benefit for people and communities that need it?
About Celeste White
Celeste White is an entrepreneur, philanthropist, and nonprofit leader based in St. Helena, California. She is the CEO of Horse Rock Olive Oil and the Founder, President, and Chair of Lux Forum. As a Trustee of Westmont College and board member with The Salvation Army, Hospice, and Ag 4 Youth, White has devoted decades to community and civic leadership throughout Northern California. Her work spans agricultural enterprise, healthcare innovation, public education, and faith-based service. Learn more about the work of Celeste White and her community initiatives.







