SET to make its debut at the London Design Festival 2018, Fitzrovia will be featured as a design destination for the first time during the annual convention.
Showcasing Fitzrovia’s rich history of design innovation, the district’s creative industry will come together to host a range of events, installations, open studios, workshops, guided walks and tours that highlight the area’s vast and diverse heritage from a line-up of nationally and internationally established design brands.
Recognised as a creative hub with a natural stimulus that nurtures and attracts the finest in British and international design, the area hosts some of the world’s longstanding design houses and the most innovative start-ups and independents.
Celebrating 200 years of design within the walls of its Tottenham Court Road flagship, Heal’s will be hosting two special events as well as a collaborative workshop with Michelin-starred restaurant, Pied à Terre, called ‘Design a Plate’ to display the art of plating within Heal’s.
Leading engineering and design company Arup, will unveil several stunning pieces throughout the area, including ‘Conflicts of an Urban Age’, which details how cities across the world have been transformed over the last 25 years.
Elsewhere, independent spectacle designer Black Eyewear is set to curate a design talk to shine a light on the jazz influences behind their glasses designs at Japanese showroom, Clutch Café, meanwhile West Elm will open their doors to emerging design talent for a series of live art which will be available to win at the end of the festival.
Fitzrovia is also renowned for being the home of some the capital most sought after eateries, and as such various restaurants will be providing exclusive food and drink discounts and bespoke menus. From 20% off at acclaimed Japanese robata restaurant ROKA to exclusive LDF brownies from Konditor & Cook to limited edition beer at Newman Arms – the first pub the new Truman Brewery has opened, visitors will be spoilt for choice as they wander the streets to discover the delectable treats the district has to offer.
Other Fitzrovia based businesses taking part in the London Design festival include Calligaris, Joyce Wang Studio, Gig’s, Urban Living Interiors, Pescatori, New London Architecture, Ligne Roset, Feilden Clegg Bradley Studios & Jelly, HKS Architects, Oliver Bonas, Republic of Fritz Hansen, Ergonom, Senor Ceviche, Moooi, Merchant Land, Salt Yard, Spaghetti House, The Ambrose Café and Tiipoi.