Pizza Pilgrims is set to make a statement at Chelsea in Bloom 2026, transforming its Chelsea pizzeria with a bold, sci-fi-inspired floral installation titled Take Me to Your Pizza. Leaning into this year’s RHS Chelsea Flower Show theme, Out of This World – which celebrates imagination, futurism and otherworldly floral creativity – the concept reimagines the iconic 1950s catchphrase “take me to your leader” in cheeky Pizza Pilgrims style.
The installation will feature a vibrant, flower-covered façade, designed as a photo-led, interactive experience that encourages guests to step in, interact, and create their own Pizza Pilgrims moment, brought to life by florist Vicky Elliot, mother of Pizza Pilgrims’ founders James and Thom Elliot.
Alongside the installation, Pizza Pilgrims will launch a limited-edition pizza, Pizza in Bloom (£15), available exclusively at its Chelsea pizzeria. Capturing the flavours of spring, the pizza is topped with goat’s cheese, sweet red onion, rocket, honey and edible flowers sourced from Kent, championing seasonal British produce.
To complement the pizza, the Rose Spritz (£10) will also be available – a floral twist on the classic Aperol Spritz with violet and rose notes.
The Pizza Pilgrims Chelsea in Bloom experience runs from 18th – 24th May 2026 at Pizza Pilgrims on King’s Road, bringing together playful storytelling, seasonal, locally sourced ingredients, and a limited-edition menu designed for sharing.
Available for dine in or takeaway via click and collect or Deliveroo.
