Billionaires Gopichand Hinduja & PNC Menon attend £300m Art & Property Exhibition during Frieze London


Showcasing works by Hirst, Rodin and Glenn Brown amongst others, the ‘Sobha and the Masters of Art’ exhibition is one of the most dynamic exhibitions of Modern and Contemporary Art held in London this year, including extremely rare pieces, opened today at the Sobha Global Studio at 92 Park Lane, Mayfair, coinciding with Frieze London.

Curated by Victoria Golembiovskaya of House of the Nobleman, in association with Alon Zakaim of Alon Zakaim Fine Art, the exhibition is supported by Sobha Realty, the luxury property developer. The multi-million-pound exhibition features iconic art works from highly acclaimed artists including Damien Hirst, August Rodin, Glenn Brown, Robert Marc, Alexander Calder, Giacomo Balla, Eileen Agar, Natalia Goncharova and Arman to name a few, and is open daily to the general public, VIP guests and art buyers/dealers up until 22nd November 2019.

The exhibition’s private view and cocktail party was hosted by P.N.C. Menon, Founder & Chairman of Sobha Realty, who welcomed Guest-of-Honour Gopichand Hinduja, co-Chairman of the Hinduja Group, and over 280 VIP guests from the worlds of art, property, luxury and media to the spectacular art exhibition on Park Lane. Held alongside the opening of the art exhibition was the international launch of Creek Vistas Reservé, a new 33 story tower at Sobha Hartland which will provide 750 stylish apartments with unparalleled views over Dubai, with prices starting from £181,780 for a one-bedroom apartment.

Over 60 art works from world-renowned artists including paintings, sculptures and gouaches have been sourced from private art collections from Japan, France, Manhattan, Lisbon and Madrid, alongside London collections and pieces from Alon Zakaim Fine Art, with the sourcing of works and exhibition planning taking over six months.

The Masters of Art exhibition will be open daily, from 10am to 5:30pm weekdays, with viewings by prior appointment on Saturdays and Sundays. The art and sculptures in the Mayfair exhibition are priced from £20,000 to £2 million (available to purchase post-exhibition, by separate negotiation).

Prices at Sobha Hartland start from £170,800 for a one bedroom apartment. Larger villas and townhouses ideal for displaying artwork include the London-inspired Hartland Garden Houses (starting from £1.1 million), the Gardenia Villas (starting from £1.6 million) and the Forest Villas (starting from £3.31 million).