After an eight-year absence, Curzon is returning to Chelsea. Opening this Autumn on the King’s Road, the new flagship marks a bold reinvention for the iconic cinema brand, transforming its most historic site at The Gaumont into a 20,000 sq ft cultural destination that brings together film, creativity, hospitality and community under one roof.
Coined as a creative playground and living cultural hub, where audiences can move seamlessly between watching, connecting and creating, Curzon Chelsea expands far beyond the traditional cinema. From film, art, storytelling, content creation, podcasting, live performance and conversation-led events, its ever-evolving programme will span screenings, talks, workshops and live experiences, bringing together some of the UK’s leading creatives, tastemakers and cultural voices in a welcoming and intimate setting.
At the heart of the building will sit The Atrium, an all-day café, bar and restaurant with a capacity for up to 300 guests, designed for morning coffee and informal co-working, evening tipples and supper clubs, and full event takeovers. The studio spaces will host podcast recordings, writer’s rooms, experimental screenings and workshops, while the Main Stage, an impressive 300-seat auditorium equipped with Dolby Atmos sound and 4K projection, will screen everything from the latest blockbuster releases to independent films and special events. Together, these spaces create a destination shaped as much by conversation and creation as by cinema.
Embedding visual culture into the space from the outset, Curzon has commissioned an immersive projection scheme for the building from CT London, the studio behind FRAMELESS London, alongside a large-scale artist commission within the space.
A longstanding part of Chelsea’s cultural fabric, the original Curzon closed in 2018 before undergoing extensive redevelopment. The new venue retains its distinctive Art Deco façade, while completely reimagining the space behind it for a new generation of cinema-goers, cultural audiences and creatives.
Curzon chairman and CEO Philip Knatchbull said: “Curzon has long operated across production, distribution and exhibition, but those boundaries are increasingly overlapping. Curzon Chelsea creates a space where ideas can be developed, tested and experienced in a more connected way, and where audiences can move fluidly between formats – film, audio and live events – for a truly immersive experience. We’re excited to return to such a historic location with a new flagship that will actively promote the creation and exhibition of the very best of British and international art and culture.”
Curzon Chelsea will support a new generation of talent working across film, audio, digital content and live formats. It reflects Curzon’s growing focus on earlier collaboration with emerging talent – including those working outside traditional structures – and creating new pathways from creation through to distribution and exhibition.
A playground for creatives, Curzon Chelsea opens in Autumn 2026 on London’s King’s Road.
