Thirteen kind-hearted gaming streamers have raised almost £5,000 for the RSPCA after playing the popular video game Two Point Museum: Zooseum.
The RSPCA has partnered with Two Point Studios and SEGA Europe for the #CurateForEveryKind initiative, with thirteen gaming streamers raising almost £5,000 to help animals in need.
Charity staff say the funds will offer a “lifeline” to many animals, at a time when animal abandonment calls to the charity have hit a “worrying” six-year high.
Streamers were challenged to rescue and rewild creatures great and small as part of the Zooseum downloadable content (DLC) add-on to the popular Two Point Museum title.
As part of the challenge, streamers were tasked with earning as many Sanctuary Points as possible by coming to the aid of animals — in a game which “encourages kindness and a better world for every kind”.
Gamers are encouraged to use collected Sanctuary Points to adopt needy animals, house them in their perfect habitat, and help to re-establish populations through breeding in a unique “Zooseum”. Players can also release healthy animals into the wild to help increase biodiversity levels on the in-game Farflung Isles.
Tilda Verbeeten, Community and Corporate Fundraising Manager at the RSPCA at the time of the partnership, said: “We’re so excited to have partnered with Two Point Studios and SEGA Europe and are so grateful to the streamers who have raised thousands of pounds for animal welfare.
“The Zooseum DLC is a fantastic addition to the Two Point Museum platform — a game which encourages kindness and empowers players to create a better world for every kind.
“Streamers have produced some amazingly entertaining content, and their dedicated followers have so generously put their hands in their pockets to support our work. This will give many animals a lifeline at a time when our frontline officers are responding to worrying rises in animal neglect and abandonment.
“It’s been incredible to see the impact streamers and their followers have on the charity space grow in recent years, and the RSPCA is always looking for gamers eager to support our work while producing their amazing content. We’re so proud to have worked with Two Point Studios, SEGA Europe, and such fantastic creators.”
Jo Koehler, Executive Producer at Two Point Studios, added: “Collaborating with the RSPCA alongside SEGA Europe on the Two Point Museum: Zooseum DLC aligned perfectly with our shared commitment to treat all animals — real and fictional — with love and kindness.
“Many of us at Two Point Studios share our lives with animal companions, many of them rescues, and we strongly believe in the vital work the RSPCA does to help protect every kind.”
The Zooseum DLC is part of the Two Point Museum business simulation video game, developed by Two Point Studios and published by SEGA Europe. The game is available on PC, PlayStation 5, Xbox Series X, and Xbox Series S.
As part of the collaboration, SEGA Europe shared a “Pets of SEGA” post on social media platform X, featuring animals owned by members of the team — including a cat called Goose Springsteen, a whippet named Jenson, and fellow dog Kennethy Scruffles.
One of the stream team, Rohara — who raised £500 for the charity — even crafted an RSPCA zebra collage using cardboard, acrylic paint, and a Sharpie. All donors to Rohara’s stream had their names added to the poster, and the in-game rewards she unlocked mean Two Point Studios will be adding the zebra into the game as a decorative poster.
Another streamer – elliejoypanic – was the top #CurateForEveryKind fundraiser, raising £1,269 of the £4,791.69 total.
Ellie – who owns a shiba named Kubo and a cat named Eggs Benedict, said: “I’m a full time content creator and I usually play hard and soft games, and I’ve always had a soft spot for nature and conservation themed games!
“I do a lot of charity fundraising through my content, and have raised over $120k USD for charity and mutual aid over the last six years.
“I loved my experience with Two Point: Zooseum, I love a management game and Two Point games are always so silly and goofy, Zooseum does not disappoint. Curating my different exhibits and spaces and decorating them was so much fun, too!”
She added that her personal experience with the RSPCA motivated her to fundraise for the charity from streaming.
Ellie added: “I’ve always been a huge advocate for the RSPCA, my sister and I have always gravitated towards having the animals people left behind from pet stores and she adopted her elderly dog from an RSPCA shelter, and I recently adopted my cat after he showed up and started living in my back yard! The RSPCA is such a vital resource not only for pets but for the wildlife of England and Wales too, and I’m always happy to support however I can.”
