Craft Union’s The Victoria raises over £2,000 for local charity


Part of the award-winning Craft Union Pub Company, the Victoria, Romford raised over £2,000 for a local charity, St Francis Hospice, in London’s final ‘Stomping into Summer’ event of 2020.

Craft Union’s charity initiative, ‘Stomping into Summer’, takes place every year and aims to raise money for local charities through distance challenges, such as walking, running or cycling.

Operator Roy Croome and his team completed a stationary cycle on exercise bikes to raise money for a local charity, St Francis Hospice. In total, the team cycled the distance from the pub to the London Stadium, West Ham’s home ground, and back again which totals over 100 miles.

To challenge themselves even further they participated in some friendly fundraising competition such as, teams competing for the fastest mile and the individual who can cycle the furthest without stopping. The team were collecting money through their GoFundMe page and behind the bar.

Roy Croome, operator at the Victoria, said of the event, “We wanted to help our local community and the team at the St Francis Hospice are truly deserving, the work these guys do day in, day out is amazing. The team at the pub have worked really hard to raise money and they definitely gave the challenge their all. Our customers have been very generous and we’re so grateful to have been able to raise such a staggering total.”

If anyone would like to donate to help the pub’s fundraising, please follow the link-